Find, respond to, and win more fire-loss jobs
The independent playbook for restoration contractors, public adjusters, and reconstruction firms. Learn how the best operators find structure fires, respond first, and turn losses into signed contracts.
Vendor-neutral guidance · Field-tested playbooks · Updated for 2026
Restoration contractors
Win emergency mitigation and the reconstruction that follows by being first, not cheapest.
Public adjusters
Source and sign fire losses with compliant, faster-than-competitors outreach.
Reconstruction firms
Fill your pipeline with large-loss opportunities instead of chasing scraps.
Six guides that cover the entire fire-loss pipeline
From learning about a fire the moment it's dispatched to signing the reconstruction contract. Organized so you can find exactly what you need, when you need it.
Fire Restoration Leads
Where fire-restoration jobs actually come from, what each channel costs, and how to turn opportunities into signed work.
Fire Chasing
The modern, compliant playbook for chasing structure fires: how it works, where the lines are, and how to do it without wrecking your reputation.
Finding Structure Fires
Every credible way to learn about a structure fire the moment it happens, and how real-time fire leads get you on scene first.
Fire Loss Response
Scene strategy and the first 48 hours: how to show up right, secure the board-up and emergency services, and earn the reconstruction.
Public Adjuster Fire Leads
Fire-loss lead strategy built specifically for public adjusters: sourcing, compliant outreach, and signing large fire losses.
Fire Restoration Marketing
Build a fire-loss pipeline that compounds with the right mix of real-time leads, referral relationships, and demand that wins large losses.
The first credible responder wins the job
Fire losses are won in the first hour, not the first week. By the time a shared web-form lead reaches your inbox, the homeowner has already talked to three competitors.
- Learn about the loss from live dispatch data, not a form filled out later.
- Reach the property while emergency mitigation is still the decision on the table.
- Turn a board-up or water extraction into the full reconstruction contract.
- Prioritize large losses that are worth 5–12× a routine job.
- 2 min agoStructure fireResidential · 2,400 sqft
- 11 min agoCommercial fireRetail · large loss
- 18 min agoWater lossMulti-family · 6 units
- 34 min agoKitchen fireSingle family
Model the ROI of real-time fire leads
Plug in your average job value, close rate, and lead volume to see what a real-time fire-lead program is actually worth, plus your break-even cost per lead.
Fresh from the field
New guides on finding fires, responding to losses, and winning the job.
Winning Large-Loss Fire Jobs: Marketing & Response Strategy
Large losses can be worth 5–12x a routine job. Here's how to position your firm to find, respond to, and win commercial and large-loss fire opportunities.
How to Build a Fire Restoration Referral Network
A step-by-step system for building referrals with adjusters, plumbers, agents, and past clients, the compounding layer of a fire-restoration pipeline.
Public Adjuster Solicitation Rules: A Compliance Primer
The solicitation rules public adjusters must follow when contacting fire-loss victims: waiting periods, disclosures, and conduct standards.
How Public Adjusters Find Fire Losses
How public adjusters source fire claims: referrals, contractor and attorney relationships, past clients, and real-time incident data, done compliantly.
The First 48 Hours After a Fire Loss: A Step-by-Step Guide
A field-tested, hour-by-hour playbook for the critical 48 hours after a fire loss, from securing the scene to positioning for the reconstruction contract.
How to Get Notified About Structure Fires in Your Area
How to set up structure-fire notifications, from free scanner apps and public dashboards to verified real-time incident alerts that reach you in seconds.
Fire-loss lead generation, answered
How do restoration companies find fire jobs?+
What are fire restoration leads?+
How fast do you need to respond to a fire lead?+
How is a real-time fire lead different from a shared lead?+
Stop waiting for fire leads to come to you
Real-time incident data surfaces fire and water losses in your market the moment dispatch hits, so you can respond first while the homeowner is still deciding who to call.